Description:

This collectible phone card, titled "The Power Challenge Kauai '97," is a die-cut, round promotional item from 1997. Created by Cable & Wireless, Inc., it was issued as part of a corporate sales recognition program, capturing a moment when motivational messaging played a crucial role in driving sales team performance. The card features vivid colors, with a gradient backdrop transitioning from warm yellow and orange hues at the top—reminiscent of a sunrise or sunset—into a deep purple that dominates the lower half. Silhouetted mountain peaks are incorporated into the design, referencing Kauai, Hawaii, the challenge’s location, and lending the collectible a distinctive regional character.

At the center of the design is a bold, inspirational motto meant to energize and motivate: "Nothing Happens ’til Somebody Sells Something." Displayed in large, bright yellow block letters, this phrase serves as a powerful rallying cry for sales personnel, underscoring the essential role of sales in business success. More than just a slogan, it embodies the core principle behind the organization’s performance-driven culture, capturing the spirit of the challenge and reinforcing the competitive environment Cable & Wireless aimed to foster among its teams.

Above this motivational text, “The Power Challenge Kauai '97” appears in smaller red and purple typefaces, gently arching to conform to the card’s round shape. This placement establishes a clear hierarchy of information, immediately setting the context for the event and its timeframe. Highlighting Kauai draws attention to the exotic and desirable location, likely serving as an incentive or prize tied to the sales program, further motivating participants by linking achievement to an enticing reward in an iconic Hawaiian setting.

Beneath the vibrant text, the Cable & Wireless, Inc. corporate logo—featuring a stylized globe—is printed in white against the purple background for maximum visibility and brand reinforcement. This inclusion connects the motivational message back to the company, reminding both participants and collectors of the organization behind the initiative. Collectors and enthusiasts of corporate promotional items, particularly those related to telecommunications history and 1990s sales culture, will find this die-cut card a compelling piece of memorabilia that encapsulates the era’s spirit of sales motivation and corporate branding.

Since we have the world's largest inventory of USA phonecards for collectors, you will not necessarily receive the identical serial/batch/PIN number that we have scanned/pictured.