Description:

This collectible phone card from the mid-1990s vividly captures promotional material associated with the 10u Generation Expo '95, a cultural event held at Navy Pier in Chicago. The card features a striking image of a young woman posed against a red brick wall, evoking Chicago’s gritty yet artistic urban vibe. She wears a cream-colored cable-knit sweater tucked into high-waisted blue jeans with a wide brown belt, exemplifying classic 90s casual style. A dark beret tilted slightly to one side adds a touch of retro-chic flair, enhancing the vintage feel of the photograph. Her dynamic, asymmetrical pose—with one arm raised and the other extended outward—suggests an embrace of both the physical wall and the energetic spirit of the expo. The lighting and subtle shadows accentuate the brick’s texture and add depth to the composition, creating an artistic ambiance that reflects the creative expression characteristic of the 90s.

In the upper left corner, the text "10 min" appears alongside a clock graphic, indicating the phone card’s value for ten minutes of call time. Next to it, the Chicago Sun-Times logo is displayed with the tagline “Smart Choice,” linking the card to a major local newspaper and hinting at its role as a promotional tie-in. The presence of the Sun-Times logo firmly grounds this collectible in its urban, Midwestern context. Its colorful, bold design contrasts with the more subdued tones of the model’s outfit and the brick background, ensuring the branding stands out visually without overshadowing the artistic centerpiece of the photograph.

Near the bottom left, the eye-catching Generation X Expo ‘95 logo features a large yellow "X" at its center. Flanked by stylized, steam-like graphics above, the design symbolizes energy and creativity, emphasizing the event’s focus on vibrant youth culture and forward-thinking generations. Beneath the logo, vivid orange and red signage panels provide essential details: “Navy Pier, Chicago, IL,” along with the dates “October 20-22, 1995.” These details highlight that the expo was a limited-time showcase celebrating Generation X’s cultural identity at a prominent Chicago venue that bridges the city with its waterfront, further enhancing the promotional imagery’s relevance.

This phone card serves as a nostalgic artifact, encapsulating not only the cultural vibrancy of the 1990s but also the spirit of innovation and youthful energy associated with the Generation X era.

Since we have the world's largest inventory of USA phonecards for collectors, you will not necessarily receive the identical serial/batch/PIN number that we have scanned/pictured.